Under Armour Kicks n Grits at NBA All Star Weekend

Overview: Lead producer for the Under Armour "Kicks and Grits" All Star Weekend 2013 experience in Houston, TX featuring Common, Talib Kweli and J.Period. Oversaw a team of producers responsible for all logistics of the event including creative brand identity for the Kicks n Grits concept as well as venue, talent, content production and all consumer facing experience elements.

Role: Executive Producer at CP+B

Client: Under Armour Basketball

 
 
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