Under Armour Women’s Launch Event

Overview: I was the lead producer for the Under Armour PR Launch of the I Will What I Want campaign in New York City featuring Under Armour's female athletes including Misty Copeland. Responsibilities included creative direction of look and feel of event, attendee experience, sourcing venue and talent. 

Role: Executive Producer for CP+B overseeing all elements of the experience.

Client: Under Armour